elmol

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So far elmol has created 26 blog entries.

The Fiberglass Swimming Pool Story

The Fiberglass Swimming Pool Story What the heck is inbound marketing? I get this question all the time, and yes, it is a term coined by the Americans. If you are not in logistics, the chances are that you might not even know the term inbound. Let me explain this by the Fiberglass [...]

By |2019-04-29T10:42:28+02:00Apr 29th, 2019|Business Growth, Digital Marketing|0 Comments

Brand message and why it can drive exceptional growth.

Brand message and why it can drive exceptional growth. Branding is an incredibly important tool for creating and building your business.  Large corporation has been benefiting from branding ever since people first started selling things to other people.  Branding made those businesses big. In the old days, sales representatives were a big part [...]

By |2019-04-21T13:11:49+02:00Apr 21st, 2019|Business Advisory, Marketing|0 Comments

The Five Stages of Business Growth

Adapted from Harvard Business Review (https://hbr.org/1983/05/the-five-stages-of-small-business-growth) Stage 1: Existence In this stage the main problems of the business are obtaining customers and delivering the product or service contracted for. Among the key questions are the following: Can we get enough customers, deliver our products, and provide services well enough to become a viable business? [...]

By |2019-03-13T14:24:51+02:00Mar 13th, 2019|Business Growth|0 Comments

What is Search Engine Optimization (SEO)?

SEO (Search Engine Optimization) is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other [...]

By |2019-03-13T12:14:08+02:00Mar 13th, 2019|Digital Marketing|0 Comments

Marketing Automation Is Now a Must for Successful Campaigns

BY: TOMI SAIKKONEN . As the lifeblood of any business, marketing is integral to attracting and retaining the desired target audiences and driving the growth of business revenue. With the marketing landscape becoming ever-increasingly competitive, businesses must do what they can to generate new leads, quickly preparing them for a sales-ready status. In this regard, marketing efforts must strive [...]

By |2018-01-18T13:42:40+02:00Jan 18th, 2018|Digital Marketing, Marketing, Sales, Strategy, Technology|0 Comments

10 WordPress SEO Questions That Took Me 10 Years To Answer!

Of the many different content management systems and web publishing platforms I’ve done SEO for, WordPress is the most popular. Blogs, company websites and web shops run on WordPress. Designers are fascinated by its versatility and the range of adaptations possible with it. Users love its simplicity and effectiveness. It’s a simple blogging system that needs little [...]

By |2018-01-12T11:38:39+02:00Jan 12th, 2018|Business Advisory, Digital Marketing|0 Comments

The New SEO way – catch up or be irrelevant

Search Engine Optimization (SEO) has come a long way since the time that search engines were not able to read all the content or track user behavior on a website. In the last 7 years, Google introduced a few changes in the way its algorithm handled searches.  The focus on mobile friendliness and the blocking [...]

By |2017-11-14T15:48:41+02:00Nov 14th, 2017|Digital Marketing|0 Comments

What does your Negotiation Style Cost you?

During the 20th century it was a great advantage to a country to have a coastline.  It meant better and faster trade, industry and development. However, researchers found that those countries in Europe that did not have coastlines were in fact economically more successful than those countries that did have coastlines. Why was this the [...]

By |2017-11-09T14:52:03+02:00Nov 9th, 2017|Business Advisory|0 Comments

3 Steps to track your Marketing budget

Marketing. Most business owners feel this is a grudge spend.  If you manufacture something you are able to calculate exactly how much it cost.  This is easy to do because all the data is available.  If someone were to offer you an alternative price for the raw material, you can quickly calculate the cost difference [...]

By |2017-11-09T14:29:56+02:00Nov 9th, 2017|Sales|0 Comments
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